FINER ASSOCIATES | BROADCAST ENGINEERING
Our Approach
Our design concept towards the Finer Associates logo reflects the quality and precision of what they do and reinforces the engineering and technology aspects of their brand. We visited their studio and shot original photos of equipment, cables, servers, etc. and created a visual environment that immerses the viewer in a digital technology world.
The website is built within a visual framework that balances technology and information against a cool, modern backdrop of metal and teal accents. Large text blocks communicate the details of their knowledge, what services they offer, and how they can help clients benefit from their expertise.
To raise awareness and position themselves as experts in their field, we created a Work section that showcases their technical accomplishments and informs potential clients of their extensive projects, along with testimonials from satisfied customers. From post-production facilities, to Oceanographic institutes, this body of work reinforces that Finer Associates is a well-known and respected engineering firm in the New England area.
An additional News section allows Finer to promote recent projects or upcoming events, and inform clients of new developments in the industry, and how they impact their technology investments.
